# AI visibility

> Whether ChatGPT, Claude, Gemini, Perplexity and Google AI Mode mention your brand when people ask about your topic.

Canonical: https://crawlwise.site/docs/tools/ai-visibility

AI visibility

Whether ChatGPT, Claude, Gemini, Perplexity and Google AI Mode mention your brand when people ask about your topic.

Set your brand and questions, run a scan, then read the answers and the gaps.

## Step by step

### Step 1. Verify the site first

How to use it: AI visibility requires a verified site. Prove ownership on the site overview before you configure scans.

*Step 1 — Verify the site first*

### Step 2. Pick a section

How to use it: Switch between Setup, Latest answers, Sources & competitors, Ask a question, Why not? and History — each answers a different question.

*Step 2 — Pick a section*

### Step 3. Set your brand, rivals and questions

How to use it: In Setup, enter your Brand name and anything else it is written as, add Competitors, and list the Questions your customers ask. We match the exact name or an alias as a whole word.

*Step 3 — Set your brand, rivals and questions*

### Step 4. Run a scan and read the gaps

How to use it: Press Run scan to ask every selected model (ChatGPT, Claude, Gemini, Perplexity and Google AI Mode) your questions. Nothing runs until you press it, unless you set a Schedule. Then read Latest answers, and open Why not? if you are not named.

*Step 4 — Run a scan and read the gaps*