Keywords
Keyword research
Seed a market, filter the result set, then save phrases worth tracking in Ranks.
You expand from a seed, not an exact match. Filters throw rows away before you spend on research.
Step by step
Step 1. Enter the seed keyword
How to use it: Type the topic to expand from — for example “seo tools”. You get the market around the phrase, not only that exact string.
Step 2. Set country and language
How to use it: Use the country and language boxes (such as us and en). Volumes and difficulty always match that market.
Step 3. Choose source mode
How to use it: Pick Suggestions, Related, or another source. Turn on Questions when you want how/what phrases people ask assistants.
Step 4. Filter volume and difficulty
How to use it: Set Min/Max volume and difficulty, or leave them blank for no limit. Use word counts to split head terms from long tail.
Step 5. Narrow with Includes, Excludes, Intent
How to use it: Force substrings, drop competitor brands, or pick an intent (transactional, informational, and so on) before you run.
Step 6. Research and save
How to use it: Press Research to fill the table. Refresh repeats the same query. Tick rows and use Save selected to send winners to rank tracking.
When a number looks wrong
- A research run covers many rows — filters keep you inside one useful batch.
- Missing provider data reads not available — never 0.