Guides
SEO guides for every audit situation
From your first full audit to tool playbooks and plan selection — each guide includes comparisons, eight or more FAQs, and clear upgrade paths.
__usage_ai-training: the one robots.txt line to opt out of AI training
A single robots.txt group now states your AI-training preference to every provider that honours it. Here is the syntax and the catch with Google-Extended.
What is GEO? Generative engine optimization vs SEO vs AEO, explained simply
GEO, AEO and SEO describe overlapping jobs. Here is what is genuinely new, and what is the same work with a new name.
What is query fan-out, and why no tool can show you Google’s real fan-out queries
AI search splits one question into many searches. Google does not publish them, so here is what you can and cannot know.
How to get your website mentioned by ChatGPT: what you can control and what you can’t
Four things you can control, three you cannot, and how to check where you stand without guessing.
How to show up in Google AI Overviews: what Google requires, recommends and reports
Google says there are no extra requirements for AI Overviews. Here is what that means in practice, and how to measure it.
GEO and AI search glossary: 60 terms in plain English
Sixty GEO and AI search terms, two or three plain sentences each, with a link to the deeper guide where one exists.
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